by Nicolas Bohnet | Aug 3, 2017 | Blog
According to a recent white paper by Authentix, an authentication and information services company, brand owners should not delegate nor should they rely on consumers to authenticate products. Authentix first argues that consumers do not want to scan QR codes. The...
by Nicolas Bohnet | Jul 21, 2017 | News
Implementing an authentication solution is a necessary but insufficient step to effectively protect brands against counterfeiting. Once a solution has been put in place, it is extremely important to use it, collect its results and monitor its effectiveness. During the...
by Nicolas Bohnet | Jun 21, 2017 | News
If you have not met with us for some time, the 8th Global Brand Protection Summit would be the perfect place. The talks take place in Amsterdam, The Netherlands, on 3rd and 4th October 2017, the Global Brand Protection Summit provides a unique platform for executive...
by Nicolas Bohnet | May 21, 2017 | News
The 2nd Stakeholder Meeting on the Implementation of the European Union Tobacco Packaging Directive was held on the 15th of May 2017. The purpose of this directive is to define solutions on tobacco products in order to be able to perform their traceability and...
by Nicolas Bohnet | Apr 21, 2017 | Blog
According to the World Health Organization, over 920 Substandard, spurious, falsely labelled, falsified and counterfeit (SSFFC) medical products have so far been reported.I These products are manufactured in all regions of the world. In response, regulation in many...