How to protect your brand from counterfeits?
Counterfeiters are putting more and more effort into producing counterfeit items that look almost exactly like the original one. Therefore, it is becoming more and more difficult to protect your brand from counterfeit. It is crucial that your brand protection strategy...
How to choose a secure blockchain anti-counterfeit solution
Blockchain is becoming more and more popular, tempting companies to replace their current anti-counterfeit solutions by a blockchain anti-counterfeit solution. Although blockchain has many advantages, including perfect traceability and tamper-proof data, one must be...
Why is Brand Protection important?
Why is brand protection important? Because nowadays, counterfeiting is becoming an enormous problem. It does, of course, harm the brand reputation as for example in the watch industry but in the worst case, it can even kill people as in the case of pharmaceutical...
AlpVision Launches Secured QR-Code to Combat Scams and Counterfeit Products
AlpVision is launching a new way to verify the authenticity of products: the secured QR-Code. The QR Code or Quick Response Code is a machine-readable, two-dimensional barcode containing information on the item to which it is attached. It was first designed for the automotive industry in Japan in the early 1990’sI, but is now used more widely, both in commercial and non-commercial settings.
